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<\/a><\/p>\nThe Genius Way Coca-Cola Employees Manage Their Email, Plus More Tips<\/h1>\n\nOct 7, 2014<\/div>\n![\"\"](\"http:\/\/m.c.lnkd.licdn.com\/mpr\/mpr\/p\/5\/005\/08e\/1e8\/3319009.jpg\")
<\/a>Forget work\/life balance. You can sleep when you die.<\/p>\n<\/div>\n\nAt least that’s how Snapchat’s Emily White and Coca Cola’s Wendy Clark said they approach time management in a hyper-connected world. And the idea of unplugging? Ha.<\/p>\n
\u201cRather than the choice to consciously disconnect, there\u2019s much more of a trend of choosing who to connect with and in what context,\u201d White said. \u201cIt\u2019s very much about conversations.\u201d<\/p>\n
During a panel at Fortune\u2019s Most Powerful Women Summit<\/a> on Monday, White, the COO of Snapchat and a veteran of Instagram, Facebook and Google, said she now relies on her phone more than her computer to get work done. \u201cYou\u2019re not just getting information and solving problems; you\u2019re getting to communicate in motion like never before,\u201d White said. \u201cThis is the reason I can have kids and still have a relationship with them, and work in the evenings when I get home [after the kids are in bed].\u201d<\/p>\nFor Clark, the president of sparkling brands and strategic marketing for Coca-Cola North America, being present at work or with her family is the key to living in an over-connected world. \u201cThe thing people want most from you is your focus and attention,\u201d Clark said. \u201cYou destroy that when you think that you\u2019re multitasking because you\u2019re not accomplishing either.\u201d<\/p>\n
That means no phones at the dinner table, for her or her kids. And if she\u2019s expecting an urgent email from the CEO when they\u2019re putt-putt golfing, she\u2019s found the best thing to do is tell them that mommy needs to go respond to an email for 10 minutes and hope they don\u2019t screw up her score while she\u2019s gone.<\/p>\n
So when you\u2019re constantly connected, how do you get anything done?<\/p>\n
\n- Make the most of your subject lines.<\/strong> Clark said that at Coca-Cola, employees include tags in their subject lines to help manage email flow: URGENT, ACTION REQUIRED and INFORM.<\/li>\n
- Form habits you can keep.<\/strong> Recognize that you\u2019re setting the standard for what people in your life will do, White said. If you start emailing people at night, people will expect you to be on email at night.<\/li>\n
- Give yourself white space during the day.<\/strong> Clark\u2019s a fan of Google\u2019s “speedy<\/a>” meeting invitations, which are constrained to 50 minutes, without an option to override the system. By changing the standard for meetings to 25 or 50 minutes, the remaining five or 10 minutes can be used to check email or go to the bathroom, allowing everyone to be more present when they\u2019re together.<\/li>\n
- Set boundaries.<\/strong> Camille Preston, author of Rewired<\/em>, says having boundaries will help you with willpower. Put fences up to focus on what you want to do at that time.<\/li>\n
- Don’t hit send.<\/strong> If you want to work on the weekends, save your emails as drafts, but don\u2019t actually send them until Monday unless they’re urgent. As a leader, you need to let people enjoy their weekends.<\/li>\n<\/ul>\n
For more coverage of Fortune<\/em>\u2019s Most Powerful Women Summit, go here<\/a>.<\/p>\nTo continue the conversation about issues that are relevant to professional women, visit Connect: Professional Women\u2019s Network<\/a>.<\/p>\nPhoto: Stuart Isett\/Fortune Most Powerful Women<\/a><\/em><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":" http:\/\/www.linkedin.com\/pulse\/20141007162311-30084557-the-new-way-we-need-to-schedule-meetings?_mSplash=1&trk=api*a171147*s179395* Jacky Carter Leading editorial initiatives around professional women at LinkedIn Follow The Genius Way Coca-Cola Employees Manage Their Email, Plus More Tips Oct 7, 2014 Forget work\/life balance. You can sleep when you die. At least that’s how Snapchat’s Emily White and Coca Cola’s Wendy Clark said they approach time management in a … Continue reading Coca-Cola’s internal comms management<\/span>
At least that’s how Snapchat’s Emily White and Coca Cola’s Wendy Clark said they approach time management in a hyper-connected world. And the idea of unplugging? Ha.<\/p>\n \u201cRather than the choice to consciously disconnect, there\u2019s much more of a trend of choosing who to connect with and in what context,\u201d White said. \u201cIt\u2019s very much about conversations.\u201d<\/p>\n During a panel at Fortune\u2019s Most Powerful Women Summit<\/a> on Monday, White, the COO of Snapchat and a veteran of Instagram, Facebook and Google, said she now relies on her phone more than her computer to get work done. \u201cYou\u2019re not just getting information and solving problems; you\u2019re getting to communicate in motion like never before,\u201d White said. \u201cThis is the reason I can have kids and still have a relationship with them, and work in the evenings when I get home [after the kids are in bed].\u201d<\/p>\n For Clark, the president of sparkling brands and strategic marketing for Coca-Cola North America, being present at work or with her family is the key to living in an over-connected world. \u201cThe thing people want most from you is your focus and attention,\u201d Clark said. \u201cYou destroy that when you think that you\u2019re multitasking because you\u2019re not accomplishing either.\u201d<\/p>\n That means no phones at the dinner table, for her or her kids. And if she\u2019s expecting an urgent email from the CEO when they\u2019re putt-putt golfing, she\u2019s found the best thing to do is tell them that mommy needs to go respond to an email for 10 minutes and hope they don\u2019t screw up her score while she\u2019s gone.<\/p>\n So when you\u2019re constantly connected, how do you get anything done?<\/p>\n For more coverage of Fortune<\/em>\u2019s Most Powerful Women Summit, go here<\/a>.<\/p>\n To continue the conversation about issues that are relevant to professional women, visit Connect: Professional Women\u2019s Network<\/a>.<\/p>\n Photo: Stuart Isett\/Fortune Most Powerful Women<\/a><\/em><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":" http:\/\/www.linkedin.com\/pulse\/20141007162311-30084557-the-new-way-we-need-to-schedule-meetings?_mSplash=1&trk=api*a171147*s179395* Jacky Carter Leading editorial initiatives around professional women at LinkedIn Follow The Genius Way Coca-Cola Employees Manage Their Email, Plus More Tips Oct 7, 2014 Forget work\/life balance. You can sleep when you die. At least that’s how Snapchat’s Emily White and Coca Cola’s Wendy Clark said they approach time management in a … Continue reading Coca-Cola’s internal comms management<\/span> <\/a>Forget work\/life balance. You can sleep when you die.<\/p>\n<\/div>\n\n