{"id":52,"date":"2013-10-12T18:33:19","date_gmt":"2013-10-12T07:33:19","guid":{"rendered":"http:\/\/blog.panicola.com\/?p=52"},"modified":"2013-11-18T18:35:06","modified_gmt":"2013-11-18T07:35:06","slug":"futuresupermarkets","status":"publish","type":"post","link":"https:\/\/blog.panicola.com\/?p=52","title":{"rendered":"futuresupermarkets&#8230;"},"content":{"rendered":"<p><span style=\"line-height: 1.714285714; font-size: 1rem;\">I received this email on Thursday from my local supermarket. Not my local supermarket chain. <\/span><strong style=\"line-height: 1.714285714; font-size: 1rem;\">My local supermarket.\u00a0<\/strong><span style=\"line-height: 1.714285714; font-size: 1rem;\">It featured personalised in-store specials for what I like to buy.<\/span><\/p>\n<p>And so it begins.<\/p>\n<p>Prompted by this development, I just searched for Coles and Health Insurance and came up with <a href=\"http:\/\/www.medibank.com.au\/About-Us\/Media-Centre-Details.aspx?news=497\" target=\"_blank\">this media release from June 2013<\/a>\u00a0announcing a partnership between Medibank Private and Coles whereby you get double flybuy points for buying fruit and vegetables.<\/p>\n<p>And so it has already begun. Sure it is Vitality-lite, but you have to start somewhere. Awesome.<\/p>\n<p><a href=\"http:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/FlybuysCapture.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-53\" alt=\"FlybuysCapture\" src=\"http:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/FlybuysCapture-300x240.png\" width=\"300\" height=\"240\" srcset=\"https:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/FlybuysCapture-300x240.png 300w, https:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/FlybuysCapture-624x500.png 624w, https:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/FlybuysCapture.png 960w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a style=\"line-height: 1.714285714; font-size: 1rem;\" href=\"http:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/flybuys.pdf\">content of personalised flybuys email<\/a><span style=\"line-height: 1.714285714; font-size: 1rem;\">\u00a0(PDF)<\/span><\/p>\n<p><a href=\"http:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/Coles-and-Medibank-Reward-Customers-for-Better-Health.pdf\">Coles and Medibank Reward Customers for Better Health<\/a>\u00a0(PDF)<\/p>\n<p><a href=\"http:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/TripleFlybuys_MedibankGenerationBetter.png\" target=\"_blank\" rel=\"http:\/\/www.youtube.com\/watch?v=Ftq2i9f6PBo\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-395\" alt=\"TripleFlybuys_MedibankGenerationBetter\" src=\"http:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/TripleFlybuys_MedibankGenerationBetter-300x167.png\" width=\"300\" height=\"167\" srcset=\"https:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/TripleFlybuys_MedibankGenerationBetter-300x167.png 300w, https:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/TripleFlybuys_MedibankGenerationBetter-1024x573.png 1024w, https:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/TripleFlybuys_MedibankGenerationBetter-624x349.png 624w, https:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/10\/TripleFlybuys_MedibankGenerationBetter.png 1279w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Generation Better Triple Flybuys TVC:\u00a0<a href=\"http:\/\/www.youtube.com\/watch?v=Ftq2i9f6PBo\">http:\/\/www.youtube.com\/watch?v=Ftq2i9f6PBo<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I received this email on Thursday from my local supermarket. Not my local supermarket chain. My local supermarket.\u00a0It featured personalised in-store specials for what I like to buy. And so it begins. Prompted by this development, I just searched for Coles and Health Insurance and came up with this media release from June 2013\u00a0announcing a &hellip; <a href=\"https:\/\/blog.panicola.com\/?p=52\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">futuresupermarkets&#8230;<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,9,10,13,22,3],"tags":[],"class_list":["post-52","post","type-post","status-publish","format-standard","hentry","category-data-saving-lives","category-healthcare","category-healthy-habits","category-nutrition","category-policy","category-rapid-learning-health-systems"],"_links":{"self":[{"href":"https:\/\/blog.panicola.com\/index.php?rest_route=\/wp\/v2\/posts\/52","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.panicola.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.panicola.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.panicola.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.panicola.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52"}],"version-history":[{"count":4,"href":"https:\/\/blog.panicola.com\/index.php?rest_route=\/wp\/v2\/posts\/52\/revisions"}],"predecessor-version":[{"id":397,"href":"https:\/\/blog.panicola.com\/index.php?rest_route=\/wp\/v2\/posts\/52\/revisions\/397"}],"wp:attachment":[{"href":"https:\/\/blog.panicola.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.panicola.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.panicola.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}