Critical trends:<\/p>\n
- \n
- lab-in-a-box diagnostics<\/li>\n
- quantified self<\/li>\n
- medical printing<\/li>\n<\/ul>\n
When these trends converge, there’ll be an inflection point where a market is established.<\/p>\n
Health data moves from system of record >> system of engagement.<\/p>\n
Promoting the evolution from a Product mentality to a Market mentality<\/p>\n
As treatment starts to focus on Stage Zero\/pre-clinical disease, \u00a0it turns into prevention.<\/p>\n
<\/p>\n
Video:\u00a0http:\/\/www.youtube.com\/watch?feature=player_embedded&v=gJHaoqeucX8<\/a><\/p>\n
http:\/\/www.forbes.com\/sites\/johnnosta\/2013\/12\/12\/the-asymptotic-shift-from-disease-to-prevention-thoughts-for-digital-health<\/a><\/p>\n\n
The Asymptotic Shift From Disease To Prevention–Thoughts For Digital Health<\/h1>\n<\/hgroup>\n
It\u2019s been said that good artists borrow and great artist steal. \u00a0And I believe that Picasso was right. \u00a0So, I guess I\u2019m somewhere between a thief and a artist and that suits me just fine.<\/span><\/div>\n\nI\u2019ve stolen from two great thinkers, so let\u2019s get that out of the way. \u00a0The first isDaniel Kraft, MD<\/a>. Daniel Kraft is a Stanford and Harvard trained physician-scientist, inventor, entrepreneur, and innovator. He\u2019s the founded and Executive Director of\u00a0FutureMed<\/a>, a program that explores convergent, rapidly developing technologies and their potential in biomedicine and healthcare. He\u2019s also a go-to source on digital\u00a0health<\/a>. I\u2019m stealing \u201czero stage disease\u201d from Dr. Kraft. Simply put, it\u2019s the concept of disease at its most early, sub-clinical stage. \u00a0It\u2019s a point where interventions can halt or change a process and potentially eliminate any significant manifestation of disease.<\/p>\n
The second source of inspiration is\u00a0Richie Etwaru<\/a>. \u00a0He is a brilliant and compelling speaker and a\u00a0champion for global innovation, Mr. Etwaru, is responsible for defining and delivering the global next generation enterprise product suite for health and life sciences at Cegedim RelationshipManagement<\/a>.\u00a0His inspiring video, The Future of Human API really got me thinking.<\/p>\n
At the heart of Mr. Etwaru\u2019s discussion is the emergence of prevention\u2013not treatment\u2013as the \u201cnext big thing\u201d.<\/p>\n
![\"EtwaruSlide\"](\"http:\/\/blog.panicola.com\/wp-content\/uploads\/2013\/12\/EtwaruSlide.png\")
<\/a><\/p>\nOk, nothing new so far. \u00a0But the important changes seen in the digital health movement have given us a profound opportunity to move away from the conventional clinical identification of a that golf-ball sized tumor in your chest to a much more sophisticated and subtle observation. We are beginning to find a new disease stage\u2013different from the numbers and letters seen in cancer staging. \u00a0The disease stage is getting closer and closer to zero. \u00a0It\u2019s taking an asymptotic path that connects disease with prevention. The point here is that the holy grail of prevention isn\u2019t born of health and wellness. \u00a0Prevention is born out of disease and our new-found ability to find it by looking closer and earlier. \u00a0Think quantified self and\u00a0Google Calico.<\/a><\/p>\n
And here lies the magic.<\/p>\n
We all live in the era of disease. \u00a0And the vast majority of healthcare costs are spent\u00a0after<\/em>\u00a0something happens. The simple reality is that prevention is difficult to fund and the health-economic model is so skewed to sickness and the end of life that it\u2019s almost impossible to change. But if we can treat illness earlier and earlier\u2013the concept of an asymptote\u2013we build a model where prevention and disease share the very same border. \u00a0They become, in essence, the same. And it\u2019s here that early, early, early disease stage recognition (Stage Zero) becomes prevention. The combination of passive (sensor mediated) observation and proactive life-style strategies for disease suppression can define a new era of health and wellness.<\/p>\n
Keep Critical! Follow me on\u00a0Twitter<\/a>\u00a0and stay healthy!<\/strong><\/em><\/p>\n
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Vision The Future of Human API www.thehumanapi.com Forcing the prevention industry into existence Stage Zero disease detection and treatment Critical trends: lab-in-a-box diagnostics quantified self medical printing When these trends converge, there’ll be an inflection point where a market is established. Health data moves from system of record >> system of engagement. Promoting the evolution … Continue reading Forcing the prevention industry – a 10 year journey<\/span>