This month Ingredion Inc. rolled out Weightain, a satiety ingredient the firm claims can reduce daily caloric intake by up to 50 or 100 calories per day.

Weightain contains a proprietary high-amylose whole grain corn (high in prebiotic natural resistant starch), along with a viscous hydrocolloid, added using a heat-moisture treatment process, which work together to impact satiety and calorie consumption, according to the company.

Starch fermentation in the colon triggers satiety, increased gastrointestinal viscosity prolongs absorption, reducing calorie consumption, and whole grains delay digestion, reducing hunger pangs.

Possible claims: helps reduce hunger, helps manage hunger, impacts satiety, increases satiety